The Bachelor of Arts in Journalism and Mass Communication (BA JMC) is a three-year undergraduate program that delves into media, journalism, and communication studies. Offered by universities such as IGNOU and Chandigarh University, this course is designed to equip students with essential skills for careers in journalism, media, public relations, and advertising.Eligibility criteria typically require candidates to have completed their 12th grade with a minimum of 45-50% marks.
The curriculum covers subjects like Media Ethics, Public Relations, Advertising, News Reporting, Media Laws, Digital Media, and Photography. The program is flexible, allowing students to complete it between three to six years, accommodating various schedules and commitments.Upon completion, graduates can pursue roles such as Journalist, Public Relations Officer, Content Creator, and Media Planner. The average salary ranges from INR 2 LPA to 5 LPA, with potential for higher earnings as one gains experience and expertise in the field.